“Ciao, piacere di conoscerti!”
BRAND
IDENTITY
L’abito non fa il monaco. Forse, ce lo auguriamo, nella “vita reale”. Nel mondo dell’immagine purtroppo le cose cambiano.
Non mettiamo in dubbio che la sostanza sia fondamentale ma, è proprio la forma, in quei pochi secondi che il frenetico susseguirsi di stimoli ci mette a disposizione, a fare da padrona.
Poco, veramente poco, è infatti il tempo che abbiamo a disposizione per piacere o quantomeno incuriosire l’osservatore. Vestiamoci quindi con il nostro completo più bello.
STIAMO PARLANDO DI:
Logo, Marchio, Biglietti da Visita, Brochure, Cataloghi, Line Sheet, Packaging…
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